How Ihsan Standard engages with Muslim institutions.
Ihsan Standard's relationship with the nonprofits, mosques, and businesses it covers is built around six promises and a six-stage process. The voice is respectful, the bar is shared, and the path forward is documented before any criticism is published.
The six promises
- Promise 1
Respect first
We engage in the voice of a colleague, not a regulator. The standards are a shared bar every Muslim org can work toward — not a stick.
- Promise 2
Source every claim
Every finding cites a Form 990, an org-published document, or named reporting. No anonymous sources, no rumor surface.
- Promise 3
Right of reply on every page
Orgs respond, verbatim. Their words are preserved alongside our findings. Disagreement is welcome and documented.
- Promise 4
Continuous correction, not gatekept publication
Every org page is always live and public. When an authorized rep submits corrections or attestations, edits are versioned with the changelog public — never held back from donors. Speed to correct is measured in days, not in pre-publication gates.
- Promise 5
Path forward, not punishment
Where we identify gaps, we provide the corresponding standards, the playbook, and the engagement-track toolkit. We want orgs to graduate up.
- Promise 6
No paid placement
Badges are earned. Rankings are not for sale. Engagement is not contingent on financial relationship with Ihsan Standard.
The six-stage process
- 1
Discovery & pre-engagement
We compile the public record on the org — Form 990s, website signals, scholar board, declared fiqh positions. The full pre-engagement packet is shared with the org before any public work begins.
- 2
Org-rep dialog
An authorized representative reviews the pre-engagement packet, corrects factual errors, and submits attestations (zakat methodology, qurbānī timeline, etc.) via the live UmmahPassport SSO and the /orgs/[slug]/claim flow — 990 contact email, org-domain email, or manual review with an IRS 501(c)(3) determination letter.
- 3
Editorial review
Submitted attestations are reviewed before publication. Where a claim requires independent verification, a deeper audit is scheduled. (Our review board is being expanded as we move through the pilot; the published rubric is what governs each finding today.)
- 4
Public page (always live)
The org page is always live and public from the moment the org enters the directory — financial data, verticals, attestations, areas-to-improve. Right-of-reply text is preserved verbatim alongside findings. We do not hold pages back.
- 5
Versioned corrections
Any submitted correction, additional attestation, or new evidence goes through editorial review and is published with a versioned changelog. Updates are visible in the page history.
- 6
Engagement track
Where we identified gaps, we provide the engagement-track playbook: ethical supplier alternatives, per-donation tracking via our Muslim Nonprofit CRM (now in pilot — see the Toolkit), waqf design, scholar-board recruitment. Annual re-review.
Claim your page
If you're an authorized representative of an org we cover, claim your page through UmmahPassport SSO. We verify in three steps — 990 contact email (primary), org-domain email (fallback), or manual review with an IRS determination letter (last resort). Once verified, you edit org-controlled fields, post attestations against the published 10 standards, and respond to findings.
Already signed in? Open your org's listing and click "Claim or fix this listing".
See also: /standards for the ten domains we evaluate against, /standards-we-look-for for the 50+ specific markers, /audit for the audit overview, and /audit/request to join the waitlist.